{"id":746,"date":"2017-07-28T03:44:36","date_gmt":"2017-07-28T03:44:36","guid":{"rendered":"http:\/\/agency-z.com\/WHOOP\/?page_id=746"},"modified":"2021-09-06T00:41:06","modified_gmt":"2021-09-06T00:41:06","slug":"do","status":"publish","type":"page","link":"http:\/\/agency-z.com\/WHOOP\/do\/","title":{"rendered":"HOW WE BUILD PREFERENCE"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3fyriy-eb9e39d2647375806476e72ff1f1cf80\">\n.avia-section.av-3fyriy-eb9e39d2647375806476e72ff1f1cf80{\nbackground-repeat:no-repeat;\nbackground-image:url(http:\/\/agency-z.com\/WHOOP\/wp-content\/uploads\/2017\/07\/questions-1.jpg);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-3fyriy-eb9e39d2647375806476e72ff1f1cf80 main_color avia-section-large avia-no-shadow  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-bg-style-scroll  av-minimum-height av-minimum-height-custom  container_wrap fullsize'  data-section-bg-repeat='no-repeat'><div class='container av-section-cont-open' style='height:1080px'><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-746'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3adp3m-208e1acf51a11569b35d891466cb8ba0\">\n.flex_column.av-3adp3m-208e1acf51a11569b35d891466cb8ba0{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-3adp3m-208e1acf51a11569b35d891466cb8ba0 av_one_fifth first flex_column_div av-zero-column-padding '   ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-31ian6-e9265448abcd9ac6f8f50e1b9337bdd3\">\n.flex_column.av-31ian6-e9265448abcd9ac6f8f50e1b9337bdd3{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-31ian6-e9265448abcd9ac6f8f50e1b9337bdd3 av_three_fifth flex_column_div av-zero-column-padding '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock   av-medium-font-size-overwrite av-medium-font-size-14 av-small-font-size-overwrite av-small-font-size-12 av-mini-font-size-overwrite av-mini-font-size-10'  style='font-size:16px; '  itemprop=\"text\" ><h1 style=\"text-align: left;\">THE WAY WE BUILD PREFERENCE IS BY ASKING LOTS OF QUESTIONS.<\/h1>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2qq6f6-9111af86701e79a6506f566bb6889202\">\n#top .hr.hr-invisible.av-2qq6f6-9111af86701e79a6506f566bb6889202{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-2qq6f6-9111af86701e79a6506f566bb6889202 hr-invisible '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock   av-medium-font-size-overwrite av-medium-font-size-14 av-small-font-size-overwrite av-small-font-size-12 av-mini-font-size-overwrite av-mini-font-size-10'  style='font-size:16px; '  itemprop=\"text\" ><p><span style=\"font-size: 16px;\"><\/p>\n<h6>What are your business pains? Do you know how your brand is perceived in the marketplace? The answers to those questions are more closely related than you might think. Agency-Z can help you pinpoint the distance between your current position and where you want to be.<\/p>\n<p>Together, we can explore your situation, think of a strategically driven solution and create the right communication vehicle to compel your audience. The results will speak for themselves.<\/span><\/h6>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-8sswa-312fb9152526063257e942643ab0a48e\">\n.flex_column.av-8sswa-312fb9152526063257e942643ab0a48e{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-8sswa-312fb9152526063257e942643ab0a48e av_one_fifth flex_column_div av-zero-column-padding '   ><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='revolutionslider_1'  class='avia-layerslider avia-revolutionslider main_color avia-shadow   container_wrap fullsize'  >\n\t\t\t<!-- START MAZE REVOLUTION SLIDER 6.5.7 --><p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t<rs-module-wrap id=\"rev_slider_4_1_wrapper\" data-source=\"gallery\" style=\"visibility:hidden;background:transparent;padding:0;margin:0px auto;margin-top:0;margin-bottom:0;\">\n\t\t\t\t<rs-module id=\"rev_slider_4_1\" style=\"\" data-version=\"6.5.7\">\n\t\t\t\t\t<rs-slides>\n\t\t\t\t\t\t<rs-slide style=\"position: absolute;\" data-key=\"rs-5\" data-title=\"Slide\" data-anim=\"ms:600;\" data-in=\"o:0;\" data-out=\"a:false;\">\n\t\t\t\t\t\t\t<img src=\"\/\/agency-z.com\/WHOOP\/wp-content\/plugins\/revslider\/public\/assets\/assets\/dummy.png\" title=\"HOW WE BUILD PREFERENCE\" class=\"rev-slidebg tp-rs-img rs-lazyload\" data-lazyload=\"\/\/agency-z.com\/WHOOP\/wp-content\/uploads\/2017\/07\/arrowout5.jpg\" data-no-retina>\n<!---->\t\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t<\/rs-slides>\n\t\t\t\t<\/rs-module>\n\t\t\t\t<script type=\"text\/javascript\">\n\t\t\t\t\tsetREVStartSize({c: 'rev_slider_4_1',rl:[1240,1024,778,480],el:[],gw:[1920],gh:[1050],type:'hero',justify:'',layout:'fullwidth',mh:\"0\"});if (window.RS_MODULES!==undefined && window.RS_MODULES.modules!==undefined && window.RS_MODULES.modules[\"revslider41\"]!==undefined) {window.RS_MODULES.modules[\"revslider41\"].once = false;window.revapi4 = undefined;if (window.RS_MODULES.checkMinimal!==undefined) window.RS_MODULES.checkMinimal()}\n\t\t\t\t<\/script>\n\t\t\t<\/rs-module-wrap>\n\t\t\t<!-- END REVOLUTION SLIDER -->\n<\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-20th9e-3e119c9c3aa47ae015890005f8dd2f81\">\n.flex_column.av-20th9e-3e119c9c3aa47ae015890005f8dd2f81{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\npadding:10px 10px 10px 10px;\n}\n<\/style>\n<div class='flex_column av-20th9e-3e119c9c3aa47ae015890005f8dd2f81 av_one_third first flex_column_div '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '  style='font-size:10px; '  itemprop=\"text\" ><h4>EVALUATING YOUR SITUATION<\/h4>\n<\/div><\/section><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>Telling your brand\u2019s story concisely and consistently will take your business from mid-pack to TQ. Creating the marketing communications strategies and tactics necessary to bridge that gap requires expertise, inspiration and ultimately, guts. That\u2019s precisely why Agency-Z makes it our business to get to know you, your business environment and your customers personally.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap avia-button-left ' >\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1ifmve-177b0c2a2808d00212dbead942881f5c\">\n#top #wrap_all .avia-button.av-1ifmve-177b0c2a2808d00212dbead942881f5c{\nbackground-color:#6b6b6b;\nborder-color:#6b6b6b;\ncolor:#ffffff;\ntransition:all 0.4s ease-in-out;\n-webkit-transition:all 0.4s ease-in-out;\n-moz-transition:all 0.4s ease-in-out;\n-ms-transition:all 0.4s ease-in-out;\n-o-transition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='http:\/\/agency-z.com\/WHOOP\/branding'  class='avia-button av-1ifmve-177b0c2a2808d00212dbead942881f5c avia-icon_select-yes-left-icon avia-size-small avia-position-left ' ><span class='avia_button_icon avia_button_icon_left' aria-hidden='true' data-av_icon='\ue817' data-av_iconfont='entypo-fontello'><\/span><span class='avia_iconbox_title' >MORE ON BRANDING<\/span><\/a><\/div><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1dr622-1f619f296b21f4b79b95266a981ddf78\">\n.flex_column.av-1dr622-1f619f296b21f4b79b95266a981ddf78{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\npadding:10px 10px 10px 10px;\n}\n<\/style>\n<div class='flex_column av-1dr622-1f619f296b21f4b79b95266a981ddf78 av_one_third flex_column_div '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '  style='font-size:10px; '  itemprop=\"text\" ><h4><strong>IDENTIFYING WAYS TO CLOSE THE GAPS<\/strong><\/h4>\n<\/div><\/section><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>Now that we\u2019ve got the big picture, the 100,000-foot view, it\u2019s time to map your strategic communications plan for motivating consumer behavior. Agency-Z\u2019s guidance is like a GPS for your company, helping you navigate the nuances of product strategy, vertical market strategy and overall brand strategy. It\u2019s in this critical phase Agency Z arrives at the creative tactics we believe will produce the reaction you want from your target audience.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap avia-button-left ' >\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-xgd22-77ce2ee7a14aafb850a7ab0f523db910\">\n#top #wrap_all .avia-button.av-xgd22-77ce2ee7a14aafb850a7ab0f523db910{\nbackground-color:#6b6b6b;\nborder-color:#6b6b6b;\ncolor:#ffffff;\ntransition:all 0.4s ease-in-out;\n-webkit-transition:all 0.4s ease-in-out;\n-moz-transition:all 0.4s ease-in-out;\n-ms-transition:all 0.4s ease-in-out;\n-o-transition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='http:\/\/agency-z.com\/WHOOP\/marketing'  class='avia-button av-xgd22-77ce2ee7a14aafb850a7ab0f523db910 avia-icon_select-yes-left-icon avia-size-small avia-position-left ' ><span class='avia_button_icon avia_button_icon_left' aria-hidden='true' data-av_icon='\ue817' data-av_iconfont='entypo-fontello'><\/span><span class='avia_iconbox_title' >MORE ON MARKETING<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-pmwca-ea4e16c96081641ebb183e00c8748213\">\n.flex_column.av-pmwca-ea4e16c96081641ebb183e00c8748213{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\npadding:10px 10px 10px 10px;\n}\n<\/style>\n<div class='flex_column av-pmwca-ea4e16c96081641ebb183e00c8748213 av_one_third flex_column_div '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '  style='font-size:10px; '  itemprop=\"text\" ><h4><strong>WRAPPING THE AHA MOMENT IN WOW<\/strong><\/h4>\n<\/div><\/section><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>Utilizing your brand positioning to stake your claim in the marketplace, we begin the creative performance phase of the process. Considering the targets and strategy, we formulate messages and visuals to wrap our aha in wow. Your ideas are the finishing touch and it\u2019s time to put your show on the track. With solid tactics at work, business growth is sure to follow.<\/p>\n<\/div><\/section><br \/>\n<div  class='avia-button-wrap avia-button-left ' >\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-71jw2-f46ed006da0592d419408a80e5339b9c\">\n#top #wrap_all .avia-button.av-71jw2-f46ed006da0592d419408a80e5339b9c{\nbackground-color:#6b6b6b;\nborder-color:#6b6b6b;\ncolor:#ffffff;\ntransition:all 0.4s ease-in-out;\n-webkit-transition:all 0.4s ease-in-out;\n-moz-transition:all 0.4s ease-in-out;\n-ms-transition:all 0.4s ease-in-out;\n-o-transition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='http:\/\/agency-z.com\/WHOOP\/branding'  class='avia-button av-71jw2-f46ed006da0592d419408a80e5339b9c avia-icon_select-yes-left-icon avia-size-small avia-position-left ' ><span class='avia_button_icon avia_button_icon_left' aria-hidden='true' data-av_icon='\ue817' data-av_iconfont='entypo-fontello'><\/span><span class='avia_iconbox_title' >VIEW SOME WORK<\/span><\/a><\/div><\/p><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0},"_links":{"self":[{"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/pages\/746"}],"collection":[{"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/comments?post=746"}],"version-history":[{"count":83,"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/pages\/746\/revisions"}],"predecessor-version":[{"id":1019,"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/pages\/746\/revisions\/1019"}],"wp:attachment":[{"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/media?parent=746"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}