{"id":38,"date":"2016-07-24T14:07:54","date_gmt":"2016-07-24T14:07:54","guid":{"rendered":"http:\/\/agency-z.com\/WHOOP\/?page_id=38"},"modified":"2019-04-28T14:00:30","modified_gmt":"2019-04-28T14:00:30","slug":"capabilities","status":"publish","type":"page","link":"http:\/\/agency-z.com\/WHOOP\/capabilities\/","title":{"rendered":"Capabilities"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_two_third-6126cab7d8fab8d08143dd2dacdf673c\">\n.flex_column.av-av_two_third-6126cab7d8fab8d08143dd2dacdf673c{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-av_two_third-6126cab7d8fab8d08143dd2dacdf673c av_two_third  avia-builder-el-0  el_before_av_one_third  avia-builder-el-first  first flex_column_div av-zero-column-padding '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h3>Twenty years of experience forged our Explore, Think, Create methodology and an uncanny ability to make our clients icons in their industries. Creating strong brands and effective communication tools gives us a reason to wake up every morning.<\/h3>\n<\/div><\/section><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_third-0aa7055fe62c3622faec82866afbaeb2\">\n.flex_column.av-av_one_third-0aa7055fe62c3622faec82866afbaeb2{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-av_one_third-0aa7055fe62c3622faec82866afbaeb2 av_one_third  avia-builder-el-2  el_after_av_two_third  el_before_av_hr  flex_column_div av-zero-column-padding '   ><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-5ea7596238ed9f191e6b5e662093052f\">\n#top .hr.hr-invisible.av-av_hr-5ea7596238ed9f191e6b5e662093052f{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-av_hr-5ea7596238ed9f191e6b5e662093052f hr-invisible  avia-builder-el-3  el_after_av_one_third  el_before_av_three_fourth  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_three_fourth-6126cab7d8fab8d08143dd2dacdf673c\">\n.flex_column.av-av_three_fourth-6126cab7d8fab8d08143dd2dacdf673c{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-av_three_fourth-6126cab7d8fab8d08143dd2dacdf673c av_three_fourth  avia-builder-el-4  el_after_av_hr  el_before_av_one_fourth  first flex_column_div av-zero-column-padding '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h5><strong>VERTICAL MARKET EXPERIENCE<\/strong><\/h5>\n<\/div><\/section><br \/>\n<div  class='togglecontainer av-av_toggle_container-8e0c6e39d39b619a829887bd54fff3ed  avia-builder-el-6  el_after_av_textblock  avia-builder-el-last  toggle_close_all ' >\n<section class='av_toggle_section av-av_toggle-4fc578b6adfd405a22cb55009afd3e46'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-1' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-1'>MANUFACTURING<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-1' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><em>We know your challenges are unique. Manufacturers and industrial suppliers don\u2019t have glamorous consumer marketing problems. We understand the marketing needs of the manufacturer and the processes they employ. Most manufacturing clients are trying to identify new geographic or industrial markets they can serve to increase sales profitably. Some are trying to determine how to more successfully penetrate the markets they already serve. Many are trying to do both. Most manufacturers want to diversify their business so it is not dominated by a single company, or a few companies.<\/em><\/p>\n<div class=\"capabilityDescription\">\n<p class=\"process_description2\"><em>We offer practical solutions to the unique challenges you face. Working with you and your sales channel we create tailored solutions to help you attain the objectives you had only dreamed of. With experience in many vertical markets, we pull on best practices from these vertical markets enabling us the ability to offer you the most effective solutions to your most difficult marketing challenges.<\/em><\/p>\n<\/div>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-a7cd49b9a3e4f0154e1d4f81d1f65bea'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-2' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-2'>GREEN POLICY<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-2' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p class=\"process_description2\"><em>Are you trying to figure how to get on the \u201cgreen\u201d bandwagon? Do you know what greenwashing means? Are you thinking you\u2019d like to incorporate more green in your advertising? We\u2019re just the ones to help you. We were doing green before it was hip to be green. We know the buzz words, where to reach these customers, how to say it, and what it means to truly be green. Being environmentally friendly doesn\u2019t mean being cost prohibitive. We can show you how: how to select printers, paper, designs and campaigns that promote environmentalism, reduction in waste, and an increase in the top line.<\/em><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-120ada9e04b90f302af99b7eed64e55b'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-3' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-3'>LOGISTICS<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-3' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p class=\"process_description2\"><em>Knowing that today it is more difficult for organizations to differentiate themselves based on the innovative strategies pertaining to the product, price, place or promotion, companies are now turning to logistics as a form of differentiation. For that reason it is critical that the perceived value of the service offered retains it\u2019s value. Having worked with clients in this industry we pride ourselves on finding that niche above all others that your organization prides itself in. There is something that your organization does that no other does \u2013 we find it and exploit it in turn increasing your bottom line, with minimal damage to the top line.<\/em><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-a3bcc510d545f54b3ec58812b6a7b85a'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-4' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-4'>HEALTHCARE<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-4' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><em><span class=\"process_description2\">Having worked in the healthcare industry with hospitals, not-for-profit adult care providers, and medical supply providers, we know healthcares challenges are different from any other. We know that people do more research and take great care in selecting the service or provider for their care. Research states that 54 million Americans go online to look for qualified services. This means that creating a strong brand with heritage quality and service is critical to your success. We know the channel, we know the market, and we can help you be their next choice.<\/span><\/em><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-0a08de2a2e47edf9a2ac62cbe34c9fda'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-5' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-5'>EDUCATION<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-5' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p class=\"process_description2\"><em>We all hear about how important education is but what we don\u2019t hear is how competitive it is for market share. Our experience working with both public and private institutions of higher learning helps us understand what works and what doesn\u2019t when it comes to capturing that competitive market share. Higher education institutions have to communicate their brand messaging to diverse audiences; from potential and current students to parents, alumni and staff recruits. How do you optimize opportunity across these audiences and still maintain brand consistency? We know the answer. Now raise your hand and let Agency-Z call on you.<\/em><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-693d9f289822a6e452dfcba555cbb02f'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-6' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-6'>TECHNOLOGY<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-6' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><div class=\"capabilityDescription\">\n<p class=\"process_description2\"><em>Knowledge in the fast paced technology world is hard to keep current with. With clients large and small, with broad offerings and unique, we understand the challenges you\u2019re facing. You need to brand, position and market a new product or technology with gusto, as the \u201cnewest version\u201d is quickly ready to replace it. We understand that the channel is a complex one filled with middle men who do what it takes to get the sale. In an industry faster paced than the changing seasons, we can help you sort out the clutter, and reach those decision makers with your solid solution.<\/em><\/p>\n<\/div>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-59c5c76d6979417e4e65b3f24f4d4bf0'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-7' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-7'>NON-PROFIT<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-7' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p class=\"process_description2\"><em>Effectively marketing a nonprofit organization requires taking into account the necessity to satisfy not only the consumer but also the donor&#8217;s needs. During the last decade, competition between charitable non-profits for diminishing financial resources demands they embrace new marketing skill sets that put them in front of multiple given audiences with a unique value proposition all at the right time. With our experience with non-profits we know the importance of clearly defining the various audiences, developing and articulating a compelling a value proposition, designing programs to support the messaging, and the goals of the organization, while utilizing the tools necessary to communicate to those various audiences.<\/em><\/p>\n<\/div><\/div><\/div><\/section>\n<\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_fourth-0aa7055fe62c3622faec82866afbaeb2\">\n.flex_column.av-av_one_fourth-0aa7055fe62c3622faec82866afbaeb2{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-av_one_fourth-0aa7055fe62c3622faec82866afbaeb2 av_one_fourth  avia-builder-el-7  el_after_av_three_fourth  avia-builder-el-last  flex_column_div av-zero-column-padding '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h5><strong>TOOLBOX<\/strong><\/h5>\n<\/div><\/section><br \/>\n<div  class='togglecontainer av-av_toggle_container-8e0c6e39d39b619a829887bd54fff3ed  avia-builder-el-9  el_after_av_textblock  avia-builder-el-last  toggle_close_all ' >\n<section class='av_toggle_section av-av_toggle-7382a40b19f8c0ef4e9d3067cd1d4ee5'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-8' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-8'>PLANNING<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-8' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><em>Market Research<\/em><br \/>\n<em> Strategic Planning<\/em><br \/>\n<em> Branding<\/em><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-e1832ab91377b8b724fed22cb03ea6a9'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-9' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-9'>PRINT MEDIA<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-9' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><em>Print Advertising<\/em><br \/>\n<em> Media Services<\/em><br \/>\n<em> Direct Mail<\/em><br \/>\n<em> Collateral Materials<\/em><br \/>\n<em> Technical Manuals<\/em><br \/>\n<em> Catalogs<\/em><br \/>\n<em> Brochures<\/em><br \/>\n<em> Package Design<\/em><br \/>\n<em> Case Histories<\/em><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-3c1bd5f47ef9b9cf9cadd662f0c74ff2'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-10' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-10'>ELECTRONIC MEDIA<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-10' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><em>Video Development<\/em><br \/>\n<em> Web Development<\/em><br \/>\n<em> Social Media<\/em><br \/>\n<em> Electronic Advertising<\/em><br \/>\n<em> Email Campaign<\/em><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-4d8fd07683cdd2eaed1cac5e24e5c9ab'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-11' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-11'>PUBLIC RELATIONS<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-11' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><em>News Releases<\/em><br \/>\n<em> Feature Stories<\/em><br \/>\n<em> Case Histories<\/em><\/p>\n<\/div><\/div><\/div><\/section>\n<section class='av_toggle_section av-av_toggle-d31d5c7bddf8aa4295ba0f84478d80c8'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div role=\"tablist\" class=\"single_toggle\" data-tags=\"{All} \"  ><p data-fake-id='#toggle-id-12' class='toggler   '  itemprop=\"headline\"  role='tab' tabindex='0' aria-controls='toggle-id-12'>MEETING AND EVENT<span class=\"toggle_icon\"><span class=\"vert_icon\"><\/span><span class=\"hor_icon\"><\/span><\/span><\/p><div id='toggle-id-12' class='toggle_wrap  '  ><div class='toggle_content invers-color '  itemprop=\"text\" ><p><em>Trade Shows<\/em><br \/>\n<em> Sales Promotion<\/em><br \/>\n<em> Conventions<\/em><br \/>\n<em> Seminars<\/em><br \/>\n<em> Sales Meetings<\/em><br \/>\n<em> Event Support<\/em><\/p>\n<\/div><\/div><\/div><\/section>\n<\/div><\/p><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0},"_links":{"self":[{"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/pages\/38"}],"collection":[{"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/comments?post=38"}],"version-history":[{"count":32,"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/pages\/38\/revisions"}],"predecessor-version":[{"id":853,"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/pages\/38\/revisions\/853"}],"wp:attachment":[{"href":"http:\/\/agency-z.com\/WHOOP\/wp-json\/wp\/v2\/media?parent=38"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}